… why not showing your cleavage on a huge billboard? The recent Wonderbra outdoor campaign raised some eyebrows in the UK. It depicted happy Wonderbra customers (just women as far as I can see) in nothing but their merchandise.
The trick: all the little pics form a trumanshow’esque mosaic of - you guessed it - another cleavage. Not very new, but definitely woohooo!
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(Click image to go to website)