Price elasticity in Apple’s AppStore

25.2.2009 von Benny Patock.

Great post over at Pulicis Digital Australia about a Pinch Media report on their AppStore insights (see presentation below). Especially the different cases based on users, downloads, ranking, price, and - last but not least- revenue are noteworthy:

Intrestingly enough, price, percieved value, competition (et al.) play each their role in the way to Appstore success. Wait… oh… that’s news? Yet a very intersting field to have an eye on…

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